A former Activision creative company has given the company a new IP address, but the Call of Duty publisher has not. Glen Schofield, the co-founder of Dead Space, who later founded Sledgehammer’s games studio Call of Duty: WWII, talked about it in a new interview that seems to be coming out for the first time.
“I made a small prototype for them – they did not, but they should have,” Schofield told Game Informer.
Schofield has pitched this new game – about which he did not disclose any further details – after leaving Sledgehammer to take a position at Activision headquarters. The other founder of Sledgehammer, Michael Condrey, also joined Activision Corporate. Schofield was annoyed that Condrey was working on “something” for Activision while working his own time on “new game ideas.”
Schofield did not say why Activision vetoed his new game idea. We contacted the company to comment but did not hear it. In any case, Schofield talked about how difficult it is to create new IP. Activision Publishing, part of Activision Blizzard, publishes franchises such as Call of Duty, Spyro and Crash. One of the best-known new IPs was Bungies Destiny, which was released until the companies were dissolved but never directly owned, as Bungie always held the intellectual property rights.
With new IP, companies generally start from the bottom, with the likelihood of a strong return potential likely not as high as in an established series.
“It’s hard to get a great new IP going, and you have to invest time and money and effort in those things,” Schofield said. “We invested time and effort and some money, and it simply did not work.”
Schofield announced in December 2018 to leave Activision. He left the company without a new job, and he never would have thought so. However, since Activision did not light up his new IP address, he said it was the right time to try something new.
“The project was not lit green – it was time to leave Activision,” Schofield said. “There is nothing bitter; Everything about my years there was really good. I really enjoyed it. I never thought that I would leave a place without a performance, right? I never thought about it. But today I see why. ”
Schofield is now accepting meetings for new jobs and said he plans to make more contacts in San Francisco this month at the Game Developers Conference. As for Condrey, he was given a high profile job as head of a new 2K development studio in Silicon Valley.
Activision Blizzard has been facing a recent tense as the company has recently reduced some 8 percent of its workforce in a workforce reduction that reportedly affected about 800 people.